Vinay Karwa

Category Manager - Growth at Country Delight

Category ManagementESG (Environmental, Social, Governance)Program ManagementE-commerce GrowthMarket ResearchGo-to-Market Strategy

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About

I'm Vinay Karwa, a Category Manager for Growth at Country Delight, based in Bengaluru. My career has taken me from engineering roots through e-commerce growth at Meesho to leading ESG projects and now driving category strategy. I'm deeply passionate about startups and entrepreneurship, sustainability practices, and health as a lifestyle—not just a phase. I believe in building trust through strong relationships and consistent small improvements. I'm always eager to learn from humble success stories and share practical insights from my journey through IIM Indore and various roles. Whether you're a founder, leader, or fellow professional, I value genuine connections and knowledge exchange.

Networking

What I can offer

›Practical advice for MBA students and early-career professionals
›Learnings from experiences in ESG, category management, and startups
›Inspiration through disciplined lifestyle and career transition story

Looking for

›Learning from successful entrepreneurs and leaders
›Inspiration from humble, grounded success stories
›Knowledge exchange on sustainability, management, and personal growth

Best fit for

Startup foundersIndustry leadersMentorsPeers from IIM IndoreProfessionals in sustainability, FMCG, and D2C spacesStudents (CA, MBA aspirants)

Current Interests

Startups & EntrepreneurshipSustainability & ESGHealth, Fitness & WellnessMBA & B-School ExperienceIndian Culture & Festivals

Background

Career

Started with internships in engineering and research, then moved through roles in trade operations, account management, e-commerce category growth, ESG program management, and now category management for growth

Education

Master of Business Administration (MBA) from Indian Institute of Management (IIM), Indore (2019-2021); Bachelor of Technology in Plastics and Polymer Engineering from Institute of Chemical Technology (ICT), Mumbai (2015-2019)

Achievements

›Ranked 9th (Top 2%) in PGP 2 at IIM Indore and named to the Director's/Dean's Merit List
›Improved tensile strength of heat shrink tubes by 4.65% during internship at Raychem RPG
›Contributed to creating a world record for the longest line of PET bottles (21,113) for plastic recycling awareness
›Successfully managed the design and construction of a family home over 24 months with no prior interior design background

Opinions

"Trust, strong relationships, and sticking to your word" matter most in business
Advocates for "Speed over Perfection" in startups
Health is a lifestyle, not a crash course
Professional networking and socializing do not require alcohol
Believes in the "1% better" philosophy of small, consistent daily improvements