Saifuddin Ahmed
CDO - Institutional and Digital at Prudential Health India
About
I am Saifuddin Ahmed, currently serving as the CDO for Institutional and Digital at Prudential Health India. My career has been defined by a deep focus on the intersection of insurance and digital innovation, spanning over two decades of experience in the industry. From my early days in product management at ICICI Lombard to leading digital sales at HDFC ERGO and Aditya Birla Health Insurance, and most recently building the insurance marketplace at Jio Financial Services, I have consistently focused on creating seamless, data-led customer experiences. I am passionate about digital transformation and building D2C platforms that simplify the insurance purchase journey. I am always open to connecting with fellow professionals in the insurance and digital technology space to discuss industry trends, growth strategies, and the future of digital ecosystems.
Networking
What I can offer
- ›Expertise in building D2C insurance platforms
- ›Guidance on digital sales and growth strategy
- ›Insights into data-led customer acquisition models
Looking for
- ›expanding my professional network
- ›exploring mutual opportunities in the insurance and digital technology industry
Best fit for
Current Interests
Background
Career
Started as Sr. Product Manager/Area Sales Manager at ICICI Lombard, moved through leadership roles at HDFC ERGO and Aditya Birla Health Insurance, served as Business Head at Jio Financial Services, and currently CDO at Prudential Health India.
Education
PGDM in Marketing from Nirma University (2002–2004), B.E. in Electronics and Telecommunications from University of Mumbai (1997–2001)
Achievements
- ›Delivered Jio Financial Services' maiden insurance marketplace (jioinsure.in) from the ground up
- ›Conceptualized the first discovery and data-led acquisition model for an insurance marketplace
- ›Led digital sales across direct, traditional online, and new-age digital alliance formats