Maneesh Ajmani
Head of Customer Experience at RBL Bank
About
I am Maneesh Ajmani, currently serving as the Head of Customer Experience at RBL Bank. My career has been defined by a deep focus on retail banking, wealth management, and strategic leadership, spanning roles from branch management at ICICI Bank to executive positions at ABN AMRO and the Royal Bank of Scotland. Over the years, I have specialized in architecting comprehensive CX programs that bridge the gap between digital and physical banking touchpoints, while ensuring that organizational culture is perfectly aligned with our customer-centric goals. I am passionate about driving innovation in banking and managing high-value client segments. Whether it is launching new wealth management practices or transforming organizational culture, I focus on delivering integrated, measurable results. I enjoy connecting with leaders across retail, digital, and compliance sectors to share insights on building sustainable, customer-focused banking propositions. I am always open to expanding my professional network and exploring mutual opportunities within the financial services industry.
Networking
What I can offer
- ›CX strategy consulting
- ›Retail banking and wealth management expertise
- ›Organizational culture alignment advice
- ›Cross-functional leadership insights
Looking for
- ›expanding my professional network
- ›exploring mutual opportunities in banking and financial services
Best fit for
Current Interests
Background
Career
Started in marketing at Electrolux, moved to branch management at ICICI Bank, held VP roles at ABN AMRO and Royal Bank of Scotland, and has held various leadership roles at RBL Bank since 2014.
Education
Master in Management Studies (Marketing) from Mumbai University (1995–1997), Bachelor of Engineering (Civil Engineering) from Malaviya National Institute of Technology Jaipur (1989–1994)
Achievements
- ›Architected and executed a comprehensive CX program across digital and physical channels at RBL Bank
- ›Launched and managed three distinct Preferred Banking segments contributing to the majority of the balance sheet
- ›Introduced a full-scale Wealth Management practice
Opinions
- Advocates for a unified CX vision that bridges the gap between digital and physical banking touchpoints
- Believes in the necessity of aligning organizational culture with customer experience goals to drive long-term sentiment