Andrew Butt profile photo

Andrew Butt

Founder & CEO at Enable

Category CreationVenture Capital FundraisingRebate ManagementCommercial IntelligenceSaaS ScalingM&A
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About

I'm Andrew Butt, the Founder and CEO of Enable. My career has been defined by a passion for B2B software and category creation—from my early days co-founding and selling Enable Infomatrix to now leading Enable, an AI-powered platform that has scaled over 40x and reached a billion-dollar valuation. I’m deeply focused on helping businesses move away from legacy spreadsheets and disconnected ERPs toward unified commercial intelligence. I believe that in today’s volatile market, data-driven agility and 'pay for performance' rebate strategies are the only ways to truly protect margins and drive growth. I’m always looking to connect with leaders in manufacturing, distribution, and retail who are ready to break down silos and spark a movement around smarter B2B commerce. Let’s talk about how we can turn supply chain complexity into a competitive advantage.

Networking

What I can offer

  • ›Thought leadership on Commercial Optimization
  • ›Strategies for scaling venture-backed or bootstrapped companies
  • ›Insights into supply chain finance and rebate management

Looking for

  • ›expanding my professional network
  • ›exploring mutual opportunities in manufacturing, distribution, and retail

Best fit for

Leaders in manufacturingDistribution and retail executivesPricing, finance, and supply chain professionals

Current Interests

Commercial StrategySupply Chain DynamicsCategory CreationAI-powered B2B PlatformsMargin Protection

Background

Career

Co-founded and sold Enable Infomatrix to private equity; led E-Commerce at DCS Group; founded Enable in 2016, scaling it into a billion-dollar AI-powered B2B platform.

Education

Finham Park School (1992 – 1997)

Achievements

  • ›Scaled Enable >40X since 2020 with >100% YoY growth
  • ›Achieved company valuation of >$1B in 2024
  • ›Raised >$290M in venture capital from top-tier Silicon Valley firms
  • ›Named a Leader in the first-ever Gartner® Magic Quadrant™ for B2B Pricing and Rebates Optimization

Opinions

  • Rebates are superior to discounts because they are 'pay for performance' and drive specific behaviors.
  • Static pricing is a liability; data-driven agility is the only way to protect margins.
  • Legacy tools like spreadsheets hold businesses back; AI-powered management is a 'must-have' for B2B survival.
  • Curiosity is a top human virtue.