Anurag Pagaria

Associate, Investment Team at Blume Ventures

B2B sector investingventure capitalproduct managementgrowth funnel optimizationpricing strategybusiness strategy

About

I'm Anurag Pagaria, an Associate on the Investment Team at Blume Ventures, where I specialize in the B2B sector. My career has taken me from being part of the founding team at DailyNinja to driving growth as a Product Manager at Airmeet, followed by a period exploring side projects and working with early-stage teams before joining Blume. I'm passionate about backing transformative Indian founders who can scale globally, and I bring hands-on experience in product management, growth optimization, and venture investing. I love digging into the narratives behind Indian companies and believe industry expertise is critical for Vertical SaaS success. I'm always looking to connect with founders, operators, and fellow investors who are building and scaling meaningful businesses.

Networking

What I can offer

›Investment from Blume Ventures
›hands-on partnership with portfolio companies
›platform for sharing insights through Blume's reports and events
›content creation that explains business narratives

Looking for

›expanding my professional network
›exploring mutual opportunities in venture capital and startups

Best fit for

Founders in B2B, Vertical SaaS, and sectors of interestearly-stage teamsoperatorsother investors

Current Interests

Indian startupsventure capital ecosystemB2B sectorfounder journeysproduct development

Background

Career

Founding/Early Team at DailyNinja, Growth Product Manager at Airmeet, Exploring/Self-employed period focused on side projects and early-stage teams, Associate at Blume Ventures

Education

Bachelor of Technology in Mechanical Engineering from Vellore Institute of Technology (2014-2018)

Achievements

›Developed automatic resolution system reducing customer support wait time from 14 to 4 minutes with 8-point NPS increase at DailyNinja
›Overhauled partner app for transparent payouts and better vendor-customer communication at DailyNinja
›Established fundamental structures for product-driven growth and collaborated on revenue models at Airmeet
›Optimized growth funnels using templates, onboarding, hooks, and pricing pages at Airmeet
›Developed 'pay-as-you-go' services crucial for events industry at Airmeet
›Personally worked on early funding round for Vutto and partnered with PowerUp Money on Series A

Opinions

Blume Ventures is backing 'the next wave of transformative founders—originating from India but scaling globally'
If a used two-wheeler marketplace can be built, the team at Vutto is the best to build it
'India democratised access to financial services before it democratised access to financial advice,' attributing industry friction to this imbalance
In SME products, 'SOP ≠ law' and systems must flex for good users
For Vertical SaaS, 'industry expertise is so critical' and 'events are the most effective GTM motion'